Kenyan shoppers will have access to deals across electronics, household appliances, beauty products and sportswear from October 30 as Jumia launches its 2026 Black Friday campaign, with the sale reflecting the growing reach of online retail beyond Nairobi.The campaign comes as Jumia’s physical-goods Gross Merchandise Value (GMV) in Kenya grew 23 per cent year-on-year in the second quarter of 2026, highlighting rising demand for online shopping.
Leave a Reply